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HeadshotPro

AI professional headshots from a few selfies.

Public dataFounder: Danny Postma · checked 2026-10-14

The story

HeadshotPro launched in 2023. Its About page states $10M+ in revenue since launch, 17M headshots generated and 200k+ shoots completed.

Danny Postma has said publicly that he no longer shares monthly revenue, so the widely repeated "$300k/month" figure is unconfirmed and we do not use it.

In interviews he describes launching HeadshotPro alongside another product and doubling down when only HeadshotPro got sales.

Timeline

  • 2023
    Launch
  • 2026
    $10M+ lifetime revenue (company page)

Our verdict

Replicable?

Hard

Category is now commoditized; the lesson is SEO-first distribution and conversion work.

How they grew (free)

  1. Picks product ideas from keyword research (high search volume, low keyword difficulty) so Google brings the traffic. Self-reported source
  2. Ranks #1 for "AI headshots"; when a big competitor (Remini) went viral, his sales tripled from search spillover. Self-reported source

Tools mentioned: AI image models

The Pro breakdown

Pro

More growth methods

3 sourced methods, each with its evidence label and link.

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Pro

Exact tech stack + monthly costs

3 sourced stack/cost facts, each with its evidence label and link.

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Pro

Week-by-week timeline

4 sourced timeline steps, each with its evidence label and link.

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Pro

What didn't work

4 sourced failed experiments, each with its evidence label and link.

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Pro

Replication prompt

A ready-to-run prompt synthesized only from the sourced facts on this page.

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FAQ

How much money does HeadshotPro make?

$10M+ since launch (company-published, checked Oct 2026). Evidence label: Public data. Revenue since 2023 launch: $10,000,000+; Headshots generated: 17,000,000; Shoots completed: 200,000+.

Is HeadshotPro's revenue verified?

Public data: Open dashboards, filings, acquisitions or company-published figures. Real, but not checked against a processor. Source: HeadshotPro — About.

How long did HeadshotPro take to make its first dollar?

Unknown. We haven't found a source for HeadshotPro's time to first revenue yet, so we don't guess.

When did HeadshotPro start?

2023: Launch.

Can I replicate HeadshotPro?

Our verdict: Hard. Category is now commoditized; the lesson is SEO-first distribution and conversion work.

Sources

  1. HeadshotPro — About
  2. The Bootstrapped Founder — Danny Postma interview